Starting as a passionate hotelier, Guido turned his fight against stage 4 cancer into a mission. Since 2003, he's cycled with purpose—co-founding Marriott's Road to Awareness in 2008 and launching CycleAgainstCancer in 2022. Now, he's taking on the CycleAgainstCancer 2026 challenge to raise funds for Al Jalila Foundation.
Wolfgang Hohmann "Wolfi"
Cycling Community Leader
Starting with a small bike corner in his brother's German car shop, Wolfi arrived in Dubai in 2002 with a container of bikes and an empty showroom. Today, Wolfi's is the face of cycling in the UAE, with multiple stores and a thriving community that began rider by rider.
Jimmy Wright
Human Performance Specialist
A human performance specialist with nearly 20 years in elite sport and military. Jimmy channels his passion for human potential and philanthropy shaped by his wife's cancer journey into championing children's health through initiatives like an endurance ride that raised over 300,000. Having both Jimmy and Guido collectively raise over 730,000.
Servee Palmans
COO | Operational Innovation Expert
Over the past decade, Servee has actively supported multiple foundations and inspiring individuals, using sport as a platform to raise awareness for physical and mental health. Cancer and mental well-being are causes close to his heart, having deeply impacted friends, colleagues, and family.
Jonathan Emery
CEO | Aldar Development
A global business leader with 35 years of experience, Jonathan is CEO of Aldar Development and a lifelong cyclist. For him, cycling brings balance, discipline, and perspective alongside leading award-winning communities across the UAE, London, and Egypt.
Andrew Hallam
Personal Finance Author
Diagnosed with bone cancer in 2009, Andrew survived thanks to access to life-saving treatment. After major surgery that removed ribs, part of his spine, and part of a lung, he now rides to help others get the same chance turning every kilometre into hope for cancer treatment accessibility.
Steve Kirrage
CEO | Stanchion Payments
Originally from the UK, Steve has lived in Dubai since 2006 and built a career in sales, marketing, and management within banking and retail payments. A keen cyclist and runner for decades, he has taken on countless challenges and events. This ride is deeply personal, honoring both parents lost to cancer and a close relative currently fighting the disease.
Geoff Warr
CEO | CTF Consoles | Specialized Control Room Furniture
A business leader with 15 years in the region, Geoff is the co-founder of CTF and a committed endurance cyclist. For him, cycling is about purpose and perspective, driving his efforts to raise funds for cancer treatment and research. Previously he founded and completed the Sparkle Cycle, a 500km, 24-hour race that raised 140,000+ for the Sparkle Foundation.
Sam Instone
CEO | AES International
Former British Army officer and CEO of AES International, Sam lives by the belief that 'the first wealth is health.' A committed cyclist who rides 50km daily, he's taking on the CycleAgainstCancer challenge to push limits and raise funds for Al Jalila a cause made deeply personal by a friend's fight against cancer.
Monya El Bakkouri
Endurance Cyclist
A French national living in the UAE for 15 years, Monya rediscovered cycling during Covid lockdowns as an escape from chaos. Since then, she has completed endurance rides for charity and personal challenge, and now rides to push her limits for a cause that matters.
David Labouchere
Ultra-distance Athlete
A decorated former British Army officer, David embraced ultra-distance multisport. Ironman racing is now his way of life placing 9th in his age group at the 2024 World Championships and training to be World Champion in 2028 while helping others achieve peak performance and healthier lives.
Pim Kalisvaart
Endurance Athlete
Cycling was second nature growing up in the Netherlands, but it took 30 years to become a true passion. After losing a friend to cancer and seeing another survive thanks to treatment, he turned endurance challenges into fundraising efforts making every kilometre count for a cause that matters.
Carolina Karlsson
Ultra-endurance Cyclist
Carolina is an ultra-endurance cyclist who takes on extreme challenges to push personal limits while aiming to inspire and create meaningful impact. Having seen cancer affect people around her, it gives this ride deeper meaning and puts into perspective that any pain felt on the bike is insignificant compared to what those affected by cancer endure.